We provide everyone with a clear planning tool for their busy family, work, or student life. The origin: At home, our planning was often chaotic. While visiting clients and opticians, I noticed small planners, but the real trigger came when students staying in my Airbnb created a planner using nine sheets of A4 paper. I thought, ‘this can be done differently.’ So, I began researching whether a large, clear planner already existed, but I couldn’t find one. That discovery sparked the idea to design one myself. And so, the idea was born—designing and printing a large planner. In 2019, I uploaded it to bol.com for the first time, and soon after, daily orders started coming in.

The product: a large planner measuring 70cm wide and 140cm long, perfect for hanging on a wall or door.